INNOVATION ROOTS

What will you do?

Have clear idea of the competitors and the target audience
Create, develop and manage research-based content related to business for website, blog and other company web properties
Ensure content compliance to Digital Marketing standards
Continuous monitoring of efficacy of content and communication
Continuously innovating refreshing content delivery
Develop highly effective, original and targeted content for the promotion and marketing communications
Proof read copy to check spelling and grammar, amend, revise or redevelop campaign in response to feedback from the creative manager
Develop content marketing ideas and concepts, present ideas to colleagues and creative manager
Social Media Marketing and day-to-day management of the brand presence on Google+. LinkedIn, Facebook, Twitter, YouTube and other channels
Database Management for the use of sales teams
Network with other experts and thought leaders inside and outside the company to stay abreast of trends and identify new ideas for content
Find new ways to go to market that drive attention
Track monthly growth over social media channels and share with the team

Expert written and verbal communication skills
A knack for editing and proof reading with good research skills
Ability to work in highly charged environment without compromising on quality
Innovative, enthusiastic and a quick thinker
Proficiency in Microsoft Office
Good to have exposure to Digital Marketing Practices
Knowledge of SEO practices; SEO-centered writing experience is preferable
Possess innovative spirit and a willingness to think and execute outside of the box
Good interpersonal skills